By Yusuf Young | Marketing Automation , Uncategorized
What is a Marketing Automation Funnel? Today, when you want answers, you go Google. This is true for CXOs at multinational enterprises, as well as new employees just starting at entry level jobs. If you understand your customers ‘ searches, you can create custom Marketing Automation Funnels to capture and sell to these people. How […]
Read more
By Yusuf Young | Inbound Marketing , Marketing , Social Media , Uncategorized
When I started blogging for marketing purposes (to drive traffic and leads to my employer) almost 10 years ago, there weren’t so many others doing it. Today it looks very different. According to the Content Marketing Institute, B2B marketers currently allocate 28% of their budget to content marketing. And blogging is a very important component […]
Read more
By Yusuf Young | Inbound Marketing , Marketing , Uncategorized
Smart Marketing is: To start by attracting visitors by talking about their symptoms, and then help them understand their challenges from a whole new angle – an angle that positions your solution as the superior choice. So can do you accomplish this? Marketers who understand the psychology and the processes that make this work are […]
Read more
By Yusuf Young | Inbound Marketing , Marketing , Uncategorized
What’s the best way to attract new customers to your website? One thing is for certain: They’re probably not searching for your solutions. It may even be the case that your potential customers largely don’t even know about your product category. Even worse – they may not even be aware of their own pains that […]
Read more
By Yusuf Young | Marketing , Marketing Automation , Marketing technology , Uncategorized
For the most successful marketers, the answer to this question is radically different from the ones’ who are less successful. The difference in the answers points out why some marketers only get “OK” results, while others get fantastic results. In order to understand the answer (found at the end of this blog post), we first need […]
Read more
