Marketing Automation with all help you need

Thousands of B2B companies rely on SharpSpring and we help you succeed.

Mikael Swartz

Mikael Swartz

Managing Director, Lennartsfors


Before FunnelBud, we lacked a good overview of our leads, customers and deals. Today, we have full control over a measurable process, and are getting more leads.

Anders Borde

Anders Börde

Founder, Head of Product & Strategy, Moblrn

FunnelBud is our Marketing Automation Expert

We are very impressed by how much FunnelBud's software provides, and the amount of expertise we get by them. We can feel peace of mind and focus on our business growth.

Ulf Lesley

Group CMO, Strikersoft


FunnelBud's system does everything we need for a third of the price of competitors. And with help that is both included and has exceeded our expectations. A no-brainer.

What is Marketing Automation?

Marketing Automation systems are designed to help you run your marketing efforts. They include tools that capture contacts, communicate with your contacts and help you run your marketing more effectively.

An all-in-one Marketing Automation system typically includes various tools that you would otherwise have to get on a standalone basis and integrate. By including, integrating and more features all such tools in a single user friendly interface, it makes your job easier, more fun and more effective.

Because all your marketing contacts and tools to manage and communicate with those contacts are in one place, you also get a complete overview of your marketing efforts and what's leading to sales.

Here are some of the things you can do with a Marketing Automation system:

Simply put, Marketing Automation is your toolset that helps you activate and automate your B2B Content Marketing strategy while aligning your marketing efforts with sales.

Marketing Automation with FunnelBud

Before starting FunnelBud, we used to be general Marketing Automation consultants working with a variety of other tools, among them other popular tools such as HubSpot and Salesforce Pardot. The most common problem we came across was (and still is) that companies simply don't have enough time to learn and implement all the marketing technology available today. That's why they were hiring consutants like us!

We realized that one of the most important mistakes that companies do in selecting a Marketing Automation system is to look only at the system features but not the vendor. Most companies are not familiar with the best marketing strategies or ways to leverage these tools in the most effective way. That's why, when selecting a system, you should not only look at features - but also at the vendor and how much the vendor is willing to help you implement great solutions with the system.

We include ongoing Professional with all our FunnelBud licenses. You get your own FunnelBud expert as project manager, and we have a whole team helping you launch campaigns, implement templates and automations, and coach you on the best ways to leverage the system in your business based on experience working with other similar companies in the B2B sector.

Are you interested in learning more about how we help our clients become successful? Click below and let's show you some examples!

5 Marketing Automation benefits

  • All in one system
  • Full control over all your contacts
  • More personalized marketing
  • See the entire buying journey from first touch to closed deal and on
  • Save time and get more done

World's best Marketing Automation Support

  • Migration: Included!
  • Email and landing page templates and updates: Included!
  • Database and automation set up and optimization: Included!
  • Integrations: Included!
  • Expert coaching, training and consulting: Included!



Manage all your marketing in one place

Sharpspring Inbound Marketing Funnel

Create good looking landing pages easily. We help you create professional templates.

Get more leads and automate your marketing with Inbound Marketing

Reach out with ads and via social media. Attract visitors with interesting and SEO-optimized content on your blog. Convert visitors to leads on landing pages. Follow up leads automatically with personalized content and detect when they're sales ready. Involve sales and continue working together towards the sale in the built in CRM system or by integrating it with your own.

Stay top-of-mind and drive the buying journey with educational content and newsletters

Segment your contacts into lists based on their interests and stage in the buying journey, not just their attributes. Create personalized messages, web content and newsletters based on who they are and where they're at right now. Newsletters are easy to create and edit, and we create professional and conversion optimized templates for you.

Emailmarknadsföring och nyhetsbrev

Easy to create newsletters that adapt based on persona, interests, or stage in the buying journey

Mäta ROI SharpSpring

Demonstrate how much sales your marketing efforts have contributed to

Follow your customers from first touch to closed deal and prove marketing contribution to sales

FunnelBud tracks which channels, content and marketing initiatives attracts and converts your visitors to sales, not just to leads. This makes it easy to take the guesswork out, optimize your marketing campaigns for actual results, and prove those results.

All Marketing Automation features in one system

Email Marketing and newsletters

Create professional looking newsletters. Personalize content. A/B test. Measure engagement, open and click rates. Automate emails and sequences.


Automated marketing

Create visual automations. Manage event invites, registrations and follow up. Create automated buying journeys. Trigger personalized campaigns.



Gather contacts and their history. Track actions, page visits, and determine interests. Create interest based personas. Send personalized campaigns at the right moment.


Chatbot for business

An intelligent business chatbot that understands your buyer's journey, helps them, converts leads, and increases sales. See screenshots and learn how here!



Track your contacts' unique attributes and interests, and target content better based on their persona. Use personas in automations and dynamic content.



Create one email with dynamically adjusted content based on individual contacts' interests. Get higher open and click rates.


Blogging tool for more visitors

Create a nice looking blog and get more visitors with SEO optimized blog posts. Get professional design help included.


Landing pages

Build lead generating form pages with a simple drag and drop interface. Market your events or campaigns. Get more leads and automate follow up to sales qualify.


Measure your marketing

Measure opens, click and A/B tests on emails, conversion on forms, and Adwords. Connect everything back to closed deals to see what works.


Get more leads

Integrated tools such as blog, landing pages, smart and progressive forms, and dynamic web content that increases your conversion rates and gives you more leads.


All-in-one system

All the digital marketing and sales tools you need in one easy-to-use package. Both system and Professional Services for a low monthly fee. A complete growth package.


FunnelBud Ads

Did you know that only around 2% of your website visitors are converted on their first visit.? This means 98% of your traffic is an untapped market... Convert more visitors to leads


Get demo!

Do you want to get a personal demo and see what FunnelBud can do for you? Click below and our experts will contact you to book a shared screen demo.

Tips: 6 things you can do with Marketing Automation


Sell With Inbound Marketing

Are you capturing at least 2% of your web visitors? Are you following them up afterwards? Offer your insights in return for email addresses. Then follow up with educational content. Keep track of lead scores and push hot contacts to sales.

  • More leads
  • No contacts fall between the cracks


Get LinkedIn & Adwords leads

Are you wasting money on clicks that don't give you any leads? Create segmented ads with connected landing pages and follow-up nurturing sequences. This results in highly converting ads-to-sales funnels that become automated sales channels.

  • Convert ad spend to leads and sales
  • Improve and measure advertising ROI


Reactivate old leads

Are your leads gathering dust? Start a reactivation campaign with personalized newsletter campaigns and follow up click-to-nurturing sequences. Smart newsletters show customized offers based on past interest.

  • Remain top of mind with old leads
  • Re-engage at the right moment


Show relevant Facebook-ads

Are you shooting with a wide shotgun on Facebook? Create targeted lists in SharpSpring and leads individually targeted ads based on their existing products, upsell possibilities or even stage in the sales process.

  • Get more bang for your advertising buck
  • Upsell and cross-sell to customers


Support salespeople

Is your marketing working in isolation from sales? Do sales understand the value you bring? Introduce deal-based marketing! Adapt and scale up marketing to individual deals and sales processes. Align and co-operate with sales to get more business.

  • Make marketing an integral part of sales
  • Align marketing with the buying journey


Prolong your events

Are you continuing the dialogue after your events? How do you know which participants are potential buyers? Are they spreading the word? Connect participants to buying journeys and sending material to people who couldn't make it this time.

  • Get more relationship out of your events
  • Connect events to buying journeys

Do you want to see an example? Try out our interactive demonstration:

Want to try being marketed to?

testa att få inbound marketing
Do you want to see what Marketing Automation feels like from a customer's perspective?

Our 7-week interactive marketing demo will show you exactly that, using fun and interactive emails, videos and screenshots once per seek that adapt dynamically based on what you do. Try it now!

SharpSpring logo

Not just CRM but also Marketing Automation and help

SharpSpring is an easy to use Marketing Automation and CRM solution that helps you get leads, manage your deals, and sell more. Complete with features such as contact tracking, lead scring and automations. We (FunnelBud) are one of SharpSpring's premiere agencies, and include unlimited proactive account management, consultation and implementation help at no cost.

Marketing Automation

Create good looking landing pages, newsletters, automations, segments and more. All you need for Inbound Marketing.

You don't need to connect a bunch of different systems to get a complete grip of your marketing strategy. Manage it all from SharpSpring and save both time and money.


Contacts, companies, opportunities. Sales processes. Email sync. Reports. Fully integrated with Marketing Automation.

When marketing and sales are tightly interwoven, magic happens: sales and marketing co-operate! Sales get new leads and more sales, and marketing can focus on helping sales sell.

All CRM features

Included Services

Your own SharpSpring expert as project manager. Weekly online meetings. Design. Automations. Integrations. It's all included!

We used to consult for Hubspot and Pardot (still do!). But after seeing how most companies underutilized those systems, we decided to include services that other charge $2-4,000 for.

All our included help