Marketing Automation for Swedish B2B companies
Thousands of customers worldwide and in Sweden use SharpSpring's Marketing Automation system.
- All marketing in one system
- Do inbound marketing and get more leads
- Process your leads and increase your turnover
- Easy to learn but advanced automations
- Low monthly cost and all the help you need
Mikael Swartz
Managing Director, Lennartsfors
We have full control over a process that is measurable.
Before FunnelBud we did not have a good overview of our leads, customers and business. Today we have total control, everything is measurable, and the work has led to an increased number of leads.
Anders Börde
Founder, Head of Product & Strategy, Moblrn
FunnelBud is our Marketing Automation Expert
We are very impressed with how much FunnelBud's software provides, and the amount of expertise we get from them. We feel we are in safe hands and can focus on the growth of the company.
Ulf Lesley
Group CMO, Strikersoft
FUNNELBUD HAS EXCEEDED EXPECTATIONS!
FunnelBud delivers a system that outperforms 90% of the top competitors at a third of the price, and with support that both includes and exceeds expectations. A no-brainer.
What is Marketing Automation for B2B?
Marketing Automation are systems and tools for collecting, managing and communicating with new and existing business relationships.
It uses Marketing Automation to:
- Build trust with your leads during their buying journey
- Helping sellers close more deals
- Save time for marketing managers
- Understand where your business comes from
- Create improved customer relations
They do this by, for example, offering content on their website or on social media to capture interest and build a larger database of contacts, following up with automatic feeds of content and offers, sending newsletters or other information, detecting signals of interest and providing information to salespeople, and keeping in touch with existing customers through various channels.
In B2B, you often want to educate your leads with good content, and send them to sales when you think they are open to a personalized dialogue.
By having all the information about your existing and potential customers, what they do and are interested in, and features to segment and communicate with them, in one place, the job is easier and better than having a bunch of disparate systems and databases.
Marketing Automation is suitable for companies that need to communicate with their leads during their buying process, but who are starting to struggle to keep track of what happens to the leads they receive, spend time moving them between different lists, don't follow up on leads in a more systematic way, and don't really know how much different channels actually yield.
Marketing Automation with FunnelBud
Before we started FunnelBud, we were Marketing Automation consultants and helped companies implement other systems. The most common problem we saw was (and still is) that companies don't have the time to learn and fully utilize all the technology on offer.
Therefore, when choosing a system, it is not only the system you should evaluate. But also what support the provider offers.
When you choose SharpSpring through FunnelBud, you don't just get a system. You also get advice and help with implementing campaigns, processes and automation thinking that is used by other Swedish companies and works in Sweden.
Want to know more about how we help other Swedish customers with Marketing Automation?
5 benefits of Marketing Automation
- All in one place
- Keep track of all your contacts
- Market more personally
- See the entire customer journey from first contact to dedicated customer
- Save time and remember more
Sweden's best marketing automation support
- Full help to migrate
- Templates for newsletters and landing pages
- Setting up the database and automations
- Integration with other systems
- Ongoing training and advice
Create landing pages that adapt to your visitors' preferences
Get more leads and automate your marketing with Inbound Marketing!
Reach out with your content through ads and social media. Entice with interesting content on landing pages that are easy to create and customize. Follow up automatically with educational content. See when leads show buying signals and sell in the accompanying CRM.
Keep your contacts warm with personalized newsletters for different segments.
Create lists of customers vs. prospects or who looked at product A vs. product B. Create personalized newsletters for each segment. The newsletters are easy to edit and we help you create beautiful templates that follow best practices and guidelines for your brand!
Easy to create personalized newsletters that change based on the buying journey and interests.
Prove the results of your marketing
Follow the entire buying journey from first visit to closed deal and prove your results.
FunnelBud keeps track of where leads came from (channels and campaigns) and what steps they went through. Therefore, you can see both which marketing activities generate leads that later become business, and which parts of your sales process are valuable. You can analyze the whole, or drill down into individual components like specific emails or flows. This allows you to prove your results and optimize your marketing!
All Marketing Automation functions in one system
Superbly designed newsletters. Different content for different recipients. A/B testing. Measure open rate and click rate. Automate follow-up.
Automatic sequences in beautiful visual charts. Manage events more smoothly. Send personalized offers at the right time. Create personalized buying journeys at scale.
Collect all contacts and history. See how leads found you and pages they visited. Assign personas to create segments automatically. Create personalized campaigns.
A B2B chatbot understands your buyer's journey, helps them move forward, and connects you. Increasing both conversion and customer satisfaction.
Keep track of your contacts' unique characteristics and target content better. Use personas in automations and dynamic content.
Send the same email to everyone on your list but display different content depending on their interests or previous actions. Get more clicks.
Blogging tools for more visits
Blog and get more visits with FunnelBud's SEO-optimized and easy-to-use blogging tools.
Build lead-generating form pages with a simple drag-and-drop interface. Easily create new pages for different campaigns and events. Turn on automatic follow-up and get more qualified leads.
Measure opens, clicks and A/B tests on email, conversion on forms, Adwords to deal, and all the way back from deal closure to first viewing.
Integrated tools such as blogs, landing pages, smart forms and dynamic website content to help you get more leads.
All the digital tools you need, connected and easy to use. Both systems and consultants for a low monthly cost. A complete package to get more business.
Did you know that less than 2% of your website visitors convert during their first visit? This means that you are not reaching more than 98% of all those who visit your site.
Want to get a personalized demo and see what FunnelBud can do for you? Click on the button below and our experts will contact you to schedule a briefing.
Tip: 6 things you can do with marketing automation
1
Create selling inbound flows
Are you capturing at least 2% of your website visitors? Do you then follow up? Offer your knowledge in return for email addresses and follow up with educational content. Score the activities and enter them into your CRM system as new hot leads.
Leads from LinkedIn & Adwords
Are you wasting money on clicks that don't generate leads? Create theme-based ads with associated landing pages and follow-up feeds to create high-converting ad feeds that become their own sales channels.
3
Reactivate old leads
Are all your old leads piling up? Start a newsletter with personalized activation flows! Smart newsletters show different activation offers for different leads. Send to more salesy feeds if interested.
4
Display relevant Facebook ads
Are you shooting into the wild on Facebook? Create targeted lists in SharpSpring and show them relevant ads. Create unique ads based on previously purchased products for upsells, interests, or stalled business opportunities.
Supporting sellers' business processes
Do salespeople work alone? Do they see the value of your marketing? Support them in the business processes with targeted material via emails, ads and invitations to events based on how far a deal has come, the contacts' roles, and what they have talked about.
6
Extend your events
Do you maintain contact with participants at events? How does sales know who the potential buyers are? Are attendees spreading the word? Follow up on events by thanking those who came, sending materials to those who didn't, and seeing who is showing buying signals.
Want to see an example? Try our own inbound marketing process:
SharpSpring is an easy-to-use cloud solution that helps you get more leads, keep track of your business, and sell more. Complete with advanced features like tracking, lead scoring and automation. We at FunnelBud offer it in Sweden at a low price where both setup, customizations and help with automations and business processes are included.
Beautiful landing pages, newsletters, automations, contact segmentation and more. Everything you need to do inbound.
You don't need to connect many different systems to get a holistic approach to your marketing. Instead, manage everything in SharpSpring and save time and money. Unlike other all-in-one systems, SharpSpring is both cheap and simple.
Contacts, companies and business. sales processes Mail sync. Reports. Integrated with marketing.
When marketing is paired with CRM, something magical happens. Sales and marketing start working together. Marketing brings new leads to sales. Sales takes help from marketing in business processes and contact processing. Instead of two departments, you get one sales and marketing team.
We help you with everything. Own project manager. Weekly training & consultation. Design & templates. Technical integrations. All included.
Before we started FunnelBud, we were marketing automation consultants. We saw time and time again how complicated technology, lack of time and knowledge, and poor support led to failed projects. With FunnelBud, you get the kind of system support that others pay $20-40,000/month for.