Choosing marketing automation? Consider this.

If you're in the process of choosing a marketing automation system, you may be familiar with the chart below. It shows the nearly 300 systems currently available on the market: And the number

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SharpSpring releases personas: the right content to the right person!

SharpSpring is now releasing personas, which help you send the right message to the right person. What is a persona? A persona is a fictional representation of your buyer. It

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Which marketing activities are best to outsource? Three tips.

Marketing consists of three types of activities: Strategy Projects Recurring activities All three can be outsourced depending on your needs, but outsourcing works differently depending on which of

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Sharpspring releases new blogging tool and landing pages

One of the most challenging aspects marketers experience with tools such as Hubspot and Salesforce is that they are like large toolboxes. You have to jump between different parts of

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The three processes of digital marketing

In 9 out of 10 cases, digital marketing can be simplified into three simple processes: inbound marketing, lead nurturing, and digital sales campaigns. If you implement all three effectively, you will

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How to get more leads through social media

Using social media to generate leads isn't difficult. There are many consultants out there who try to make social media seem complicated, almost unattainable. Of course they do!

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How Marketing Automation Funnels help you sell

What is a marketing automation funnel? When you want answers today, you go to Google. From CXOs at global companies to employees at the bottom of the hierarchy. About

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How to get traffic and leads through blogging

When I started blogging for marketing purposes (to drive traffic and leads to my employer) almost 10 years ago, there weren't many others doing it.

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How smart marketing wins over bigger competitors

Smart marketing is first attracting visitors by talking about their symptoms and then getting these visitors to see their symptoms from a whole new angle, with you as

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How to attract customers via the internet by talking about symptoms

What is the best way to attract customers to your website? One thing is certain: customers are not actively searching for your solutions. Most of them probably don't even know

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